Digital products are the way plenty of products are going. They are around in the computer business at least since the first computers were produced. And they are available in retail markets since at the very least CDs became popular (before that they were probably technically magnetic tape products).
But since the internet, they’ve appeared everywhere.
Which means you could be thinking of making your own digital product or even a range of them.
I’d encourage that – it’s fast, fun and will be profitable!
Most likely the easiest digital product to generate can be an audio one.
The software is free – Audacity is available for Windows, Apples and Linux – and decent quality microphones are cheap enough. The Plantronics DPS400 one I use cancels out background noise and won’t break the bank.
Then all you need to accomplish is decide what you’re going to make your digital product about, write a script or an overview and start recording.
That probably sounds too easy. But in essence that’s all there’s to making your own digital product.
Of course, there are lots of steps inside each of those main parts. Probably the most critical is deciding what you are going to include in your brand-new product. Generally, you should aim at teaching a very important factor well for each product you create.
There are link in bio of reasons for that:
People generally prefer specific information instead of “jack of all trades” information
It usually commands an increased price
Consider what you pay for in the form of digital products. If it’s console and video games, you’ll buy the latest blockbusers, not the compendiums. Exactly the same goes for books – you’ll buy a method to lose 7 pounds in seven days much more readily than you’ll buy one which teaches you how to eat a balanced diet without exceeding the top on calories. Even though they would probably give you the same end result.
The same goes for your digital product. Look for a need – or actually a “want” – and fill it. There is a crucial difference between needs and wants.
Perhaps a third of the population here in the united kingdom are overweight. But it doesn’t mean they’re all ideal candidates for a digital product teaching them ways to get healthier.
You must drill down to those that not only need the information you’re selling but have a big enough need to say “I want that now”.
It’s also a much easier sale. So before you spend time making your digital product, consider whether or not people will actually want what you’re creating.
Then go on and produce it, package it up with a nice sales letter and a download page of some kind.
Then drive traffic to it using articles like this one, posts on your own website, videos on YouTube. So when many other methods as you can come up with on a regular basis.
Once you strat to get some traffic and sales, concentrate on both or three methods which are working best. But that’s getting before ourselves – you have to make your digital product first!